LG Microwave Oven-On ground activation
 

The Task –

To spread awareness that Tandoori Recipes can also be cooked in LG All-in-one Microwave Ovens with the same Charcoal taste and Crispiness. And to highlight the technology behind the surprise – CHARCOAL LIGHTING HEATER.
 

The Idea/Film – 

We will tie-up with restaurants/cafes known for their barbeque dishes like Kabab Factory. When any customer will arrive at the restaurant/cafe, they will find our table mats reading – Trust us, you would want to try our Charcoal Surprise!

This will make them curious to know about it and as a process they will order a barbeque dish, for example Tandoori Chicken. The waiter will then bring to their table a miniature LG All-in-one Microwave Oven model, and will leave it there for the customer to explore. Once the customer will open it, they will find fresh Tandoori Chicken inside it along with a message – Savour the authentic charcoal flavour in LG All-in-one Microwave Oven. And when they will relish the dish, they will not only get the unforgettable authentic charcoal flavour but our message too.
 

Table Mat communication  –

Trust us, you would want to try our Charcoal Surprise!

Ask a server now.